Industrial Design
We start with foundational research and move into concept exploration including sketching and 3D modeling a range of mild-to-wild concepts. Finishing with design refinements to validate concept direction through physical prototypes and photorealistic renders before handing off final designs to engineering and development.
Engineering
We focus on mechanical concepting and functional prototyping as part of the design process to ensure a seamless design handoff to development and manufacturing. This is a core part of our approach designed to shorten timeline without compromising on design intent.
Product Development
For partners without internal product development resources, we offer a range of services from design-for-manufacturability and sourcing, all the way through to EVT/DVT samples and quality control in mass production.
Branding
Many of our clients are looking for branding or graphic design on secondary packaging or product branding moments and we’re resourced to offer an integrated solution that’s focused on both form and cosmetic finishes.
CONTACT
© 2025 by soft spell
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Industrial Design
Engineering
Product Development
Branding
Recognition
Time Magazine
– Best Inventions of 2024
Beauty Independent Awards
GQ Home Awards
Forbes
Cosmopolitan
Esquire Home Awards
Oprah Daily
Beauty Design Awards
IDSA
IF Design Award
Good Housekeeping
Best of Babylist
The Bump
Gear Patrol
Uncrate
Recognition
Time Magazine
– Best Inventions of 2024
Beauty Independent Awards
GQ Home Awards
Forbes
Cosmopolitan
Esquire Home Awards
Oprah Daily
Beauty Design Awards
Red Dot Design Award
IDEA
IF Design Award
Good Housekeeping
The Bump
Gear Patrol
Uncrate
Time Magazine – Best Inventions of 2024
Beauty Independent Awards
GQ Home Awards
Forbes
Esquire Home Awards
Oprah Daily
Beauty Design Awards
IDSA
IF Design Award
Good Housekeeping
Best of Babylist
The Bump
Beauty Design Awards
IDSA
IF Design Award
Good Housekeeping
Best of Babylist
The Bump
Recognitions:
Soft Spell attracts funded startups, serial entrepreneurs, and mature companies seeking their next hero product.
Innovation – whether big or small – is our starting point and so we collaborate best with teams pursuing a patentable innovation, viral social concept, or a stand-out feature that sets them apart from the competition.
We approach everything with the care and attention of an embedded product team, with the budget flexibility of an agency.
Work With Us
Thoughtful design has the power to elevate everyday moments and add vibrancy to life. We exist to create products that inspire connection, expand imagination, and help people live well—together.
Thoughtful design has the power to elevate everyday moments and add vibrancy to life. We exist to create products that inspire connection, expand imagination, and help people live well—together.
Thoughtful design has the power to elevate everyday moments and add vibrancy to life. We exist to create products that inspire connection, expand imagination, and help people live well—together.
Electric Trimmer | Supply
Case Study
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We innovate with intention, pursuing patent-worthy solutions for every product, no matter the scope. With over 50 patents, our approach is rooted in innovation, whether big or small.
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Faucet Filter | Filterbaby
Case Study
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We innovate with intention, pursuing patent-worthy solutions for every product, no matter the scope. With over 50 patents, our approach is rooted in innovation, whether big or small.
Soft Spell led ground up industrial design, engineering, and development of the Supply Max Razor.
The razor's pivoting head functions with opposing magnets and we completely re-invented the blade swap with the patent pending blade cartridge.
Supply | MAX Razor
Push Pop Feeder | Frida Baby
Case Study
Push Pop Feeder | Frida Baby
Case Study
Soft Spell is a small team of friendly designers with a track record of delivering cult favorite products.
We bridge creativity with practicality–delivering bold designs that are as manufacturable as they are iconic.
Our team comes from art, design, engineering and business backgrounds, applying a wide-ranging, mature experience to our work.
WHAT IT'S LIKE
TO WORK WITH US
Time Magazine – Best Inventions of 2024
Beauty Independent Awards
GQ Home Awards
Forbes
Esquire Home Awards
Oprah Daily
Beauty Design Awards
IDSA
IF Design Award
Good Housekeeping
Best of Babylist
The Bump
Beauty Design Awards
IDSA
IF Design Award
Good Housekeeping
Best of Babylist
The Bump
Recognitions:
CONTACT
© 2025 by soft spell
MENU